Legal
Privacy Policy
1. Who we are and accountability
This Privacy Policy explains how personal information is handled on home6.ca (the "Site"). The Site is operated by Murat Sahiner, Broker, who provides real estate services through RE/MAX Realtron Realty Inc., Brokerage (the "Brokerage"). "We", "us" and "our" refer to Murat Sahiner and the Brokerage.
We comply with the Personal Information Protection and Electronic Documents Act (PIPEDA). Our Privacy Officer is accountable for compliance with this policy:
Privacy Officer: Murat Sahiner, Broker
Email: info@home6.ca
Mail: 88 Konrad Crescent, Markham, ON L3R 8T7, Canada
Personal information related to a real estate transaction (for example, agreements of purchase and sale, identification and deposit records) is also governed by the Brokerage's own privacy policy, available from the Brokerage on request.
2. Information we collect
Information you provide:
- Account data: name, email address, phone number, password (stored encrypted).
- Social sign-in data: if you sign in with Google, Apple, Facebook, we receive your name, email address and, for Google, your profile image. We use this data only to create and secure your account. We do not access your contacts, files or other account data.
- Enquiry and form data: showing requests (listing, preferred date and time), information requests, home valuation requests (property address, selling intentions), pre-construction VIP registrations, and calculator inputs (price, down payment, income where entered).
- Buyer profile: budget, property type preferences and timeline, if you provide them.
- User content: building reviews.
Information collected automatically:
- Site activity: searches (including natural-language search text), filters, map areas, listings and buildings viewed, favourites, saved searches, watched properties and areas.
- Device and log data: IP address, browser type, device type, pages visited, referring URL, date and time of visits.
- Session recordings: with your consent, recordings of how you navigate the Site (clicks, scrolling, page movement). Form fields and passwords are masked and not recorded.
- Pre-registration session: before you register, a cookie stores listings viewed, favourites and saved searches for up to 30 days. If you register, this data is transferred to your account. If you do not, it is deleted after 30 days.
Information from communications:
- Emails, SMS messages and phone calls with us, including recordings and transcripts of calls where you are notified at the start of the call.
3. How we use your information
- To create and manage your account and verify your email address.
- To display sold and leased MLS® data to verified users, as required by TRREB rules.
- To respond to showing, information and valuation requests, and to connect you with a registrant of the Brokerage.
- To send alerts you set up (saved searches, favourites, watched properties and areas).
- To generate personalized listing and neighbourhood suggestions based on your Site activity.
- To process natural-language searches using AI services.
- To send marketing communications, where you have consented (Section 11).
- To measure and improve the Site, including through analytics, error monitoring and A/B testing.
- To keep records of VOW data access for TRREB compliance audits.
- To detect fraud, spam and misuse, and to secure the Site.
- To meet legal and regulatory obligations, including those under the Trust in Real Estate Services Act, 2002 (TRESA).
4. Consent
We collect, use and disclose personal information with your consent, except where the law permits otherwise. We obtain express consent for marketing communications, automated or AI-assisted calls and SMS, non-essential cookies and session recordings, and disclosure to pre-construction developers. You may withdraw consent at any time, subject to legal and contractual restrictions, by contacting the Privacy Officer or using the unsubscribe and cookie settings described below. Withdrawing consent may limit features, for example access to sold data.
5. Disclosure of your information
We do not sell your personal information. We disclose it only as follows:
- To the Brokerage and to registrants of the Brokerage who provide services to you.
- To TRREB and PropTx, for auditing, compliance and legal purposes related to MLS® data access.
- To service providers who process information on our behalf under written obligations to protect it and use it only for the services they provide (Section 6).
- To pre-construction developers or their sales teams, only if you give separate express consent on the specific registration form.
- To lawyers, lenders or other professionals only at your request or with your consent.
- Where required by law, court order or a regulator, or to protect the rights, property or safety of our users, the public or us.
- As part of a sale, merger or reorganization of the business, subject to equivalent privacy protections.
6. Service providers
We use service providers in the categories below. Each provider processes personal information only to deliver its service to us, under written obligations to protect it. A current list of providers is available from the Privacy Officer on request.
| Category | Purpose |
|---|---|
| Hosting and database | Site hosting, database, email delivery |
| Technology services | Site development, maintenance and support |
| CRM | Lead and client relationship management |
| Telephony and messaging | Phone calls, SMS, call recording |
| AI voice assistant | AI-assisted calls and call transcripts |
| AI search | Processing natural-language search queries |
| Analytics | Usage analytics, session recordings, heatmaps |
| Advertising | Ad measurement and remarketing |
| Social sign-in (Google, Apple) | Account sign-in |
| MLS® data providers (PropTx, Repliers) | MLS® data and VOW access records |
7. Cross-border processing
Our service providers store and process personal information in Canada, the United States and the European Union. Information processed outside Canada is subject to the laws of that jurisdiction and may be accessible to its courts, law enforcement and national security authorities.
8. AI features
Natural-language search text is sent to our AI search provider to interpret your query. Do not include sensitive personal information in search text. Personalized suggestions are generated automatically from your Site activity and do not produce decisions with legal or similarly significant effects. You may ask the Privacy Officer to stop using your activity for personalized suggestions.
9. Cookies and similar technologies
| Category | Examples | Purpose | Default |
|---|---|---|---|
| Strictly necessary | Login session, security token, pre-registration session (30 days), cookie consent record | Operate the Site | Always on |
| Analytics | PostHog, Microsoft Clarity, Hotjar | Understand Site usage, record sessions, improve features | Off until you consent |
| Advertising | Google Ads, Meta Pixel | Measure ads, show ads on other sites | Off until you consent |
Non-essential cookies and scripts load only after you accept them in the cookie banner. You can change your choice at any time through the "Cookie Settings" link in the Site footer. You can also block cookies in your browser; strictly necessary cookies are required for login and saved features.
10. Retention
- Account data: while your account is active. When you delete your account, your Site account data is deleted within 30 days.
- CRM records: deleted from our active CRM system within 30 days of your account deletion request, except records the Brokerage must keep by law. Our CRM provider also keeps routine system backups for business continuity, retained on a rolling basis and, in some cases, indefinitely; these backups are not used for day-to-day purposes and are not readily accessible.
- Transaction records: kept by the Brokerage for the period required under TRESA.
- VOW access logs: for the period required by our MLS® data agreements, for TRREB audit purposes.
- Session recordings: retained until we delete them; we have not yet set a fixed retention period.
- Call recordings and transcripts: retained until we delete them; we have not yet set a fixed retention period.
- Pre-registration session data: 30 days.
11. Communications and consent
- 11.1 Transactional messages. We send account verification, password reset, showing confirmation and reminder, and account notices. These messages are required to operate your account.
- 11.2 Alerts you request. Saved search, favourite, watched property and watched area alerts are sent only when you set them up. You control frequency (instant, daily or weekly) and channel in your account settings, and can turn off each alert at any time.
- 11.3 Marketing messages. Newsletters, market updates and promotional messages are sent only with your express consent. Consent checkboxes are never pre-selected.
- 11.4 Calls and SMS. When you submit a form and give consent, a registrant of the Brokerage or an AI-assisted voice or messaging system acting on our behalf may contact you by phone or SMS about your enquiry. AI-assisted calls identify themselves as automated at the start of the call. Calls may be recorded and transcribed; you are told this at the start of the call.
- 11.5 Unsubscribing. Every commercial email includes an unsubscribe link, and you can reply STOP to any SMS. Unsubscribe requests are processed within 10 business days. You can also contact the Privacy Officer.
- 11.6 Sender identification. Commercial messages identify Murat Sahiner and RE/MAX Realtron Realty Inc., Brokerage as the sender and include our mailing address.
12. Safeguards
We protect personal information with encryption in transit (HTTPS), encrypted password storage, a private network for our database, role-based access limited to personnel who need it, and audit logging of administrative actions. No method of transmission or storage is completely secure.
If a breach of security safeguards creates a real risk of significant harm, we will report it to the Office of the Privacy Commissioner of Canada and notify affected individuals as soon as feasible. We keep records of all breaches for at least 24 months.
13. Your rights
You can:
- request access to the personal information we hold about you;
- request correction of inaccurate or incomplete information;
- download a copy of your account data from your account settings;
- withdraw consent (Section 4);
- delete your account from your account settings.
We respond to written requests within 30 days. We may ask you to verify your identity. If you are not satisfied with our response, you may contact the Office of the Privacy Commissioner of Canada at priv.gc.ca.
14. Children
The Site is not directed to people under 18, and accounts are available only to people aged 18 or older. If we learn we have collected personal information from a person under 18, we delete it.
15. Changes
We will notify registered users by email at least 14 days before material changes take effect and update the effective date above.
16. Contact
Privacy Officer: Murat Sahiner, Broker
Email: info@home6.ca
Mail: 88 Konrad Crescent, Markham, ON L3R 8T7, Canada
